The Price is Right: A Decades-Long History of Iconic Logos

Since its debut on September 29th, 1973, 'The Price is Right' has become an American television institution. With over 50 years in continuous production, it's no surprise that the show has undergone numerous transformations throughout the decades – including a significant facelift when it comes to its iconic logos.

Over the Years: A Brief History of The Price

In the early days of 'The Price is Right,' the logo featured an eye-catching red and white color scheme with bold, sans-serif lettering. However, as tastes evolved so did the show's branding. In 2007, a new era began for 'The Price is Right' when it introduced its most recognizable logo yet.

This particular iteration of The Price Is Right logos features the now-familiar golden font that has become synonymous with both the show and CBS itself (the network on which 'The Price is right') branding. But what makes this version truly special? It all comes down to its custom design – specifically, it's based upon a variation called Pricedown.

A closer look reveals other intriguing details about The Price Is Right logos throughout history:

1. Font Evolution: As mentioned earlier, the original font used was 'Jazz Gothic and Jazz Gothic Alt (for the r’s and g’s)'. However, starting from 2007 onwards – when host Drew Carey took over hosting duties - things got even more interesting! Not only did they switch up their overall look but also ditched this classic face altogether opting instead for something completely new & exclusive called 'Pricedown'.

2. Logo Design Evolution: The evolution of the logo design has not just been limited to font changes alone, however. Over time, various other elements have also undergone significant transformations and updates.

In conclusion, 'The Price is Right' logos serve as a perfect example of how branding can evolve over years while still maintaining an unmistakable identity that audiences continue to recognize and connect with today – even after more than five decades on air!

Price is right logos